Here at RP, websites are one of our most requested projects. We’re constantly designing and coding sites for the wonderful world wide web. New and existing clients call us all the time asking about how to increase their online presence, what content they should use on their websites and what a website would look like for their particular company/industry/event/non-profit/you-name-it. We also have new clients that come in and just aren’t convinced that a website is “what they need,” or “something that will be good for their business.”
So we hereby dedicate the post to the latter group mentioned above. That’s right, this one’s for you, dot com doubters. If you’re in the first group, and agree with what we’re saying, you can stop reading now, pat yourself on the back and go grab your afternoon cup of joe.
All others, read on…
Here are a few of the biggest defense tactics people use when we suggest it is time they jump on the website wagon, and our response to them.
1. “Websites are too expensive.”
Well, yes, websites do cost money, especially websites built by professional graphic designers and web programmers. They cost money because these people have highly advanced skills on how to make your website look appealing, function properly and most importantly, be seen. Once the website it built, the only cost involved is the monthly or annual cost of hosting your website online, and your annual domain registration, both of which are extremely minimal. With your employees, you give them a paycheck every couple of weeks. Think of your website as a 24/7 employee (one that takes no sick days, no vacations and acts exactly like you want them to) that you only have to give one pay check to. Sounds pretty good, eh? Also, your website will help you reach followers you otherwise would never be able to find, thus increasing your marketing presence, thus increasing your client base, thus increasing the profits of your business. See where I am going with this? Basically, yes, websites do come at a price, but that price is minimal compared to the return your website can potentially bring you.
2. “I don’t even know where to start.”
That is completely fine. The good news is, we do. Come on in, we’ve got you covered.
3. “My customers can just come in my store or call me if they need information. I have no need to put information on a website.”
Sure, we understand that. But don’t you want to make your information easily available to both potential and existing clients? If not for theirs, then for your sake. Do you have people calling and asking what your business hours are? The cost of certain services or products? What your services do/do not include? If you had a website with that type of information, I bet you all the George Washingtons in my wallet that your phone lines would be freed up a bit, allowing you and your employees to focus more on other, more beneficial, work.
4. “What if the website brings in too much new business, and I can’t handle it?”
That is what we call a GOOD problem, my friend. Cross that bridge when you get to it, and be thankful when you do! Success is not a bad thing. Don’t limit your potential by fear of success. (Should we put that last sentence on a fortune cookie or something?)
Not convinced yet? Well, they say a picture’s worth a thousand words. So here are a few of the websites we’ve built here at RP. Click on the pictures to take you to the actual site. Click through the pages of the sites, marvel at our designs, note the ease of function, and ask yourself: Does my current site work well, like these? – OR – Is it time for my company to jump on the dot com train? Enjoy.
Can’t get enough? View more of our sites by clicking here.
Thanks for reading folks, hope you all have a good day.